Received: by alpheratz.cpm.aca.mmu.ac.uk id DAA02440 (8.6.9/5.3[ref pg@gmsl.co.uk] for cpm.aca.mmu.ac.uk from fmb-majordomo@mmu.ac.uk); Tue, 23 May 2000 03:07:26 +0100 Message-ID: <3929A101.5B122C22@mediaone.net> Date: Mon, 22 May 2000 22:05:05 +0100 From: chuck <cpalson@mediaone.net> X-Mailer: Mozilla 4.72 [en] (WinNT; I) X-Accept-Language: en To: memetics@mmu.ac.uk Subject: Re: Advertising studies References: <NBBBIIDKHCMGAIPMFFPJEEMHENAA.richard@brodietech.com> Content-Type: text/plain; charset=us-ascii Content-Transfer-Encoding: 7bit Sender: fmb-majordomo@mmu.ac.uk Precedence: bulk Reply-To: memetics@mmu.ac.uk
I am not saying anything is impossible. I simply want to know what kinds of
information it can store. I am saying that I am totally clueless on the issue.
Richard Brodie wrote:
> A cookie is a text file. Basically anything can be stored in it. I think you
> have a tendency to say something is impossible if you don't understand it.
>
> Richard Brodie richard@brodietech.com
> http://www.memecentral.com/rbrodie.htm
>
> -----Original Message-----
> From: fmb-majordomo@mmu.ac.uk [mailto:fmb-majordomo@mmu.ac.uk]On Behalf
> Of chuck
> Sent: Monday, May 22, 2000 9:22 AM
> To: memetics@mmu.ac.uk
> Subject: Re: Advertising studies
>
> Richard Brodie wrote:
>
> > Chuck wrote:
> >
> > <<At least for now, the complaint is that it's hard
> > to know the nature of the universe of customers, and internet users are
> > still
> > a small slice of the population. Also, I think there is a realization that
> > much of commerce will not be internet. And, -here's something I am unclear
> > on
> > - exactly what kind of information do you get from cookies. What's your
> take
> > on this?>>
> >
> > With current technology an advertiser can tell exactly what impression led
> > to the click-through. You can store basically anything in a cookie. It's a
> > way for a merchant to create a profile on a customer without asking her to
> > fill in a form, etc.
>
> Seriously - just WHAT can be stored. It's not "basically anything" because
> that's impossible. Is it that pattern of her choices through the site? And
> what
> are the kinds things about the consumer you can infer from them?
>
> >
> >
> > Richard Brodie richard@brodietech.com
> > http://www.memecentral.com/rbrodie.htm
> >
> > ===============================================================
> > This was distributed via the memetics list associated with the
> > Journal of Memetics - Evolutionary Models of Information Transmission
> > For information about the journal and the list (e.g. unsubscribing)
> > see: http://www.cpm.mmu.ac.uk/jom-emit
>
> ===============================================================
> This was distributed via the memetics list associated with the
> Journal of Memetics - Evolutionary Models of Information Transmission
> For information about the journal and the list (e.g. unsubscribing)
> see: http://www.cpm.mmu.ac.uk/jom-emit
>
> ===============================================================
> This was distributed via the memetics list associated with the
> Journal of Memetics - Evolutionary Models of Information Transmission
> For information about the journal and the list (e.g. unsubscribing)
> see: http://www.cpm.mmu.ac.uk/jom-emit
===============================================================
This was distributed via the memetics list associated with the
Journal of Memetics - Evolutionary Models of Information Transmission
For information about the journal and the list (e.g. unsubscribing)
see: http://www.cpm.mmu.ac.uk/jom-emit
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