Received: by alpheratz.cpm.aca.mmu.ac.uk id KAA17316 (8.6.9/5.3[ref pg@gmsl.co.uk] for cpm.aca.mmu.ac.uk from fmb-majordomo@mmu.ac.uk); Thu, 12 Jul 2001 10:09:35 +0100 Message-id: <fc.005b8ff100dc7c113b9aca00a0ef591b.dc7c4e@amazon.shu.ac.uk> Date: Thu, 12 Jul 2001 10:10:19 +0100 Subject: Re(2): It's an ad, ad, ad world To: memetics@mmu.ac.uk From: "Andrew S. LORD(SED)" <A.S.Lord@shu.ac.uk> References: <2D1C159B783DD211808A006008062D3101745F6F@inchna.stir.ac.uk> <20010710125355.A735@ii01.org> <000f01c10a40$47cbae40$2201bed4@default> In-Reply-To: <000f01c10a40$47cbae40$2201bed4@default> Content-type: text/plain; charset=ISO-8859-1 Content-Transfer-Encoding: 8bit Sender: fmb-majordomo@mmu.ac.uk Precedence: bulk Reply-To: memetics@mmu.ac.uk
i love the meme "adverts dont influence me (i'm too smart)"
kind of makes advertising more effective
personally, ads influence me a lot - i bought a pint of guness based entirely on "the dream club"
ad - because i thought it was so entertaining they deserved the reward of my custom (though not a
brand switch)
&e
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