Received: by alpheratz.cpm.aca.mmu.ac.uk id KAA19648 (8.6.9/5.3[ref pg@gmsl.co.uk] for cpm.aca.mmu.ac.uk from fmb-majordomo@mmu.ac.uk); Wed, 31 Jan 2001 10:36:42 GMT Date: Wed, 31 Jan 2001 09:55:27 +0000 To: memetics@mmu.ac.uk Subject: Re: Labels for memes Message-ID: <20010131095527.E10942@reborntechnology.co.uk> References: <JJEIIFOCALCJKOFDFAHBOEIJCDAA.richard@brodietech.com> <Pine.WNT.4.21.0101301617130.-571365@Starship083.cbe.wwu.edu> Content-Type: text/plain; charset=us-ascii Content-Disposition: inline User-Agent: Mutt/1.3.12i In-Reply-To: <Pine.WNT.4.21.0101301617130.-571365@Starship083.cbe.wwu.edu>; from market@cc.wwu.edu on Tue, Jan 30, 2001 at 04:26:09PM -0800 From: Robin Faichney <robin@reborntechnology.co.uk> Sender: fmb-majordomo@mmu.ac.uk Precedence: bulk Reply-To: memetics@mmu.ac.uk
On Tue, Jan 30, 2001 at 04:26:09PM -0800, TJ Olney wrote:
> On Tue, 30 Jan 2001, Richard Brodie wrote:
>
> > Robin,
> > << Where information is transmitted, that information is _not_
> > normally seen as existing only at each end of the transmission chain.
> > In fact, to do so is incoherent. No matter how complex its encoding, it
> > exists throughout the chain (at some point in time). It _has_ to do so,
> > in order to make it from one end to the other.>>
> >
> > The information has to exist, but not the meme. The meme stays right in the
> > head of the ad exec for Budweiser. He pays someone to do a TV commercial, it
> > gets broadcast, information gets transmitted, and suddenly a million new
> > copies of the "Wazzuuuuup?" meme get created in new minds.
>
> OK, I'm with you here, but why is not the encoded message a meme? I'm
> getting a picture of trancription RNA as opposed to DNA. The original
> meme gets encoded into the commercial. The commercial gets encoded into a
> stream of data. The stream of data gets decoded using a matching reverse
> process into the commercial again. The viewer watches the commercial.
> To the extent that the viewer has the memetic configuration that 1)
> enables "getting" the meme (decoding as intended) and 2) does not to
> reject the meme, then the meme has replicated in the viewers mind.
>
> Is that the story? Or am I off?
That's the story. You're on. The encoded message is a meme(plex).
-- Robin Faichney robin@reborntechnology.co.uk=============================================================== This was distributed via the memetics list associated with the Journal of Memetics - Evolutionary Models of Information Transmission For information about the journal and the list (e.g. unsubscribing) see: http://www.cpm.mmu.ac.uk/jom-emit
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