Re: addendum to mysticism etc.

From: Tim Rhodes (proftim@speakeasy.org)
Date: Mon Nov 13 2000 - 19:24:40 GMT

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    From: "Tim Rhodes" <proftim@speakeasy.org>
    To: <memetics@mmu.ac.uk>
    Subject: Re: addendum to mysticism etc.
    Date: Mon, 13 Nov 2000 11:24:40 -0800
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    Richard:
    <<<Memes spread for many reasons. We tend to pay attention to "crisis"
    memes. We believe ideas that fit easily into our existing mindset. We
    trust our authorities. We believe memes that get repeated several times,
    especially from multiple sources. "Truth" is not a strong selector for
    memes.>>>

    Vincent:
    <<That may be true for audiences, but what about the producers of media
    content? Why are they so persistent in misrepresenting risk to the
    public?>>

    Feedback loop.

    The producer's job is to get and maintain market share (i.e.: audience).
    Whatever tends to get more audience will tend to be selected for by the
    producers. Whatever tends to push more buttons will tend to be selected
    for by the audience. The result: a vicous circle of evolutionary
    selection pressures that is only limited by the (ever changing) boundies
    of that niche.

    -Tim

    ===================
    Tim Rhodes
    memes@sil2k.org
    Eyes, Ears & Memes, SIL2K
    Strategic Improv Laboratories 2000
    www.sil2k.org
    ===================

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