Received: by alpheratz.cpm.aca.mmu.ac.uk id PAA10914 (8.6.9/5.3[ref pg@gmsl.co.uk] for cpm.aca.mmu.ac.uk from fmb-majordomo@mmu.ac.uk); Mon, 15 May 2000 15:21:18 +0100 From: "Richard Brodie" <richard@brodietech.com> To: <memetics@mmu.ac.uk> Subject: Advertising studies Date: Mon, 15 May 2000 07:19:10 -0700 Message-ID: <NBBBIIDKHCMGAIPMFFPJGEANENAA.richard@brodietech.com> Content-Type: text/plain; charset="iso-8859-1" Content-Transfer-Encoding: 7bit X-Priority: 3 (Normal) X-MSMail-Priority: Normal X-Mailer: Microsoft Outlook IMO, Build 9.0.2416 (9.0.2911.0) Importance: Normal In-Reply-To: <39191AF5.D990B6ED@mediaone.net> X-MimeOLE: Produced By Microsoft MimeOLE V5.00.2919.6600 Sender: fmb-majordomo@mmu.ac.uk Precedence: bulk Reply-To: memetics@mmu.ac.uk
Chuck wrote:
<<there is a lot of flim flam in advertising precisely
because no one could do the kind of research necessary to prove cause and
effect
- it would be too expensive.>>
The Internet is changing all that with cookies and click-throughs.
Richard Brodie richard@brodietech.com
http://www.memecentral.com/rbrodie.htm
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