Re: Join the Crew Meme

Agner Fog (Agner@login.dknet.dk)
Tue, 10 Feb 1998 20:50:42 +0100

From: Agner@login.dknet.dk (Agner Fog)
To: memetics@mmu.ac.uk
Subject: Re: Join the Crew Meme
Date: Tue, 10 Feb 1998 20:50:42 +0100
In-Reply-To: <Pine.OSF.3.96.980204100359.22859A-100000@emerald.tufts.edu>

I can testify to the extraordinary virulence of the Join the Crew E-mail Meme.
I received it from a computer expert, the webmaster of the Copenhagen
Engineering College where I work. He had forwarded it to everybody in the
electronics department. I was the only one who got suspicious. When I mailed
him back and told that it was a hoax he got surprised and asked how did I know
(It only took a few minutes of AltaVista search to confirm my suspicion).

It ought to be obvious to an electronics expert like our webmaster that the
message was a hoax, but apparently he didn't think twice before he forwarded
the message to everybody.

The hook of the meme is a very powerful one: the threat of wiping out your hard
disk. Can such a powerful hook make people stop thinking?

====-------------------------agner@login.dknet.dk-------------------------====
Agner Fog, Ph.D. See my electronic book: 'Cultural Selection'
Denmark at: http://announce.com/agner/cultsel

===============================================================
This was distributed via the memetics list associated with the
Journal of Memetics - Evolutionary Models of Information Transmission
For information about the journal and the list (e.g. unsubscribing)
see: http://www.cpm.mmu.ac.uk/jom-emit