meme-free meme theory?

From: Vincent Campbell (v.p.campbell@stir.ac.uk)
Date: Mon Sep 04 2000 - 14:31:38 BST

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    From: Vincent Campbell <v.p.campbell@stir.ac.uk>
    To: "'memetics@mmu.ac.uk'" <memetics@mmu.ac.uk>
    Subject: meme-free meme theory?
    Date: Mon, 4 Sep 2000 14:31:38 +0100 
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    Hi everyone,

    It's gone a bit quiet lately hasn't it?

    Anyway, I just wanted to say I've finally got a copy of Gladwell's 'The
    Tipping Point' which has been mentioned before on the list.

    What's interesting about it, as has also been mentioned before, is that it
    presents an argument that many would recognise as akin to memetics'
    arguments, but without using the term at all.

    Yet it stills begs the problematic question of mechanism, however, once you
    go outside of conventional epidemiology (i.e. real viruses like syphillis).
    That doesn't meant that a mechanism has to be a meme, of course, but it
    leaves a gap for it.

    Nonetheless it's a good addition to the set of problems we're trying to
    address here, whether we use the term meme or not, at least at the level I'm
    interested in, so thanks for the recommendation (whoever it was!).

    Vincent

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