From: Danny Iny (danny@dandesign.co.il)
Date: Sun 30 Nov 2003 - 18:22:10 GMT
> Clearly, it's a meme. The question is when it became a meme, i.e., when
did
> it cease to depend on human sense for its replication? Certainly when
Bush
> began wearing it, it was not a meme. After all, he was the only one doing
> it, and to be a meme it must spread to at least one other person. But
that
> doesn't mean it automatically became a meme when Rove picked it up. As
long
> as people wore it for the perfectly sensible reason of getting on W.'s
good
> side, it transmitted through normal cultural means rather than
memetically.
> Only when people genuinely started to like it did it became a meme.
> Suddenly, it was "happening," and instead of choosing the tie, the tie
began
> choosing them. I'd say when the Queen showed up for her date with Bush
(who
> was wearing a white tuxedo) sporting a blue sash, we can pretty well
figure
> it's gone memetic. It had become a "thing," and naturally (as with the
> Beatles 40 years ago) she wanted in on it.
Could we be losing sight a little bit of what the theory of memetics is for?
As I understand it, the theory is useful because it helps us understand
cultural transmission of ideas (memes). Getting fiddly about when something
exactly becomes a meme isn't that important (IMHO) because it stops helping
us understand cultural transmission, which is what it's about in the first
place. It's just like we talk about genes 'wanting' to replicate. It's great
because it helps us understand natural selection, but only so long as in the
back of our minds we remember that genes don't actually want anything. Just
as 'want' is the genetics shorthand for 'organisms whose genes meet these
qualifications will be more likely to survive and reproduce', the meme is a
kind of shorthand to help us understand a semi-abstract concept.
Anyway, that's my two cents. If I'm way off base then please correct me.
Danny
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