RE: Central questions of memetics

From: Richard Brodie (richard@brodietech.com)
Date: Tue May 09 2000 - 15:33:28 BST

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    From: "Richard Brodie" <richard@brodietech.com>
    To: <memetics@mmu.ac.uk>
    Subject: RE: Central questions of memetics
    Date: Tue, 9 May 2000 07:33:28 -0700
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    Chuck wrote:

    <<First, what does it mean to say "not
    because they are 'good ideas'?" but that nevertheless "push our evolutionary
    buttons and force us to pay attention to them." Do you mean those in the
    media
    who manufacture stories on the nightly news that either simply exaggerate
    certain dangers or even manufacture them?>>

    Successful news producers know what sells to their audience. It's easy to
    recognize a "nightly news" story versus an "NPR" story. No evil intention is
    necessary, only the recognition that certain news items are more interesting
    to the audience than others, and the audiences are drown to the stations
    that provide those type of stories. "Usefulness" is not a particular factor.
    Sensationalism, for the masses, tends to be, as are stories about
    celebrities, disasters, scandals, and so on... very primal interests.

    <<But I still cannot see how treating memes as independent viruses is
    useful. It
    just seems to me that culture is a part of Darwinian evolution, not
    something
    that evolves off by it's own. What am I missing?>>

    Memes and viruses are not the same thing. Mind viruses are larger
    superorganisms. Adherents to religions tend to share some memes, which are
    components of these superorganisms, but the meme is not the virus.

    Richard Brodie richard@brodietech.com
    http://www.memecentral.com/rbrodie.htm

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