Re: Re i-memes and m-memes

Bill Spight (
Mon, 30 Aug 1999 11:49:08 -0700

Date: Mon, 30 Aug 1999 11:49:08 -0700
From: Bill Spight <>
Subject: Re: Re i-memes and m-memes

Dear Paul,

Thanks for the clarification. <s>


Specifically, according to Cloak, i-culture is a behaviour (m-culture) plus an environmental cue, which may be *understood* as an instruction. i.e. the interneural instruction is developed as a heuristic device
for behaviour+cue.


So behavior plus environmental cue seems to fall into what I have been calling a strategic meme, yes?


This is very different to the thinking that has been developed in this thread on i-memes and m-memes, and should not be confused with it.


I think that the source of this usage is Dawkins: "A meme should be regarded as unit of information residing in a brain (Cloak's i-culture)." ("The Extended Phenotype" p. 109)

Many thanks,


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