Coke and Santa Meme

Paul Marsden (
Mon, 22 Dec 1997 11:29:46 -0000

From: "Paul Marsden" <>
To: <>
Subject: Coke and Santa Meme
Date: Mon, 22 Dec 1997 11:29:46 -0000

Santa Claus has only worn traditional red and white costume since Coca Cola
ran an ad campaign to make Coca Cola the Christmea drink/mixer in the 60's,
and decided they could "own" him by dressing him up in their colours.

Is this virulent meme/urban legend founded upon "real" events???

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