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On this day of holiday amongst the culturally xian, I find this news
item, and I wonder what Carling makes over in that little islet on the
other side of the big pond, and whether the uberyeast of Coors (which
makes a most unpalatable brew over on this side) will hurt and hamper.
Corporate takeovers are, after all, memetic engines.
Coors to acquire British brewer
By Associated Press, 12/25/2001
GOLDEN, Colo. - Adolph Coors Co. said yesterday it will acquire the
British brewer Carling in a $1.75 billion deal that company officials
said would help America's number three brewer gain ground overseas.
As packaged-goods businesses around the world continue a rapid trend of
consolidation, Coors realized that the bulk of its business was based on
products from Colorado and it needed to diversify, said Rod Klugman,
senior vice president for development, said in an interview.
''It makes sense for us, if we find opportunities, to play this game
smartly,'' he said. ''And we found one.''
Interbrew SA, the Belgian brewer of Stella Artois, Labatt's and Rolling
Rock, agreed to sell Carling to Coors as part of its own expansion.
British financial authorities demanded the sale before they will approve
Interbrew's $3.3 billion acquisition of Bass Brewers.
The Coors-Carling deal still needs regulatory approval. Company officials
expected the deal to close in February.
Klugman said the acquisition of Carling, the number two brewer in the
United Kingdom, would be Coors's first major step toward global
consolidation. ''Our sales outside North America are quite small now,''
''We intend to leverage the strengths of both the Coors and Carling
organizations to grow market share, profitability and cash flow,'' Coors
Brewing Co. chairman Peter Coors said in a statement.
This story ran on page D2 of the Boston Globe on 12/25/2001. © Copyright
2001 Globe Newspaper Company.
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