RE: Words From Our Sponsor: A Jeweler Commissions a Novel

From: Wade T.Smith (
Date: Tue Sep 04 2001 - 12:54:24 BST

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    Subject: RE: Words From Our Sponsor: A Jeweler Commissions a Novel
    Date: Tue, 4 Sep 2001 07:54:24 -0400
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    From: "Wade T.Smith" <>
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    Hi Vincent Campbell -

    >> "It is like the billboarding of the novel," said Letty Cottin Pogrebin,
    >> president of the Authors Guild. "I feel as if it erodes reader confidence
    >> in the authenticity of the narrative. It adds to the cynicism.

    >> Does this character really drive a Ford or did Ford pay for this?"

    Back in my James Bond reading days (and smoking days), I was very happy
    to think I might one day get to Morlands and order myself a custom blend
    of cigarettes. Or drive a Bentley.

    But, yeah, those were things the character used, and, in more than a few
    ways, it was one of the definitions of that character.

    The FBI TV show, a Quinn Martin Production, was sponsored by Ford (I
    think), and that meant, literally, that the _only_ brand of cars you ever
    saw were Ford models. It made for a strange dislocation, not seeing a
    Chevy, or a Chrysler, or anything else, anywhere.

    It may have been Breakfast at Tiffany's, but there ain't no such thing as
    a free lunch.

    - Wade

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